Do not be desperate so as to post fake
reviews to create a positive image in the market. It is
understandable that the urge to ask associates or aides to write
something positive for your product/service is compelling. However,
such reviews rarely come across as genuine and are marked by
experienced web users as fake.
Instead of focusing on posting false
reviews, use your resources to generate genuine positive reviews. You
can ask satisfied customers to provide them via email, over the
phone, on your Facebook or Twitter Page or any other platform. If you
do so, the credibility of your company will automatically rise and
you will not have resort to unethical means of obtaining constructive
analysis.

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